Privacy Policy

1. Introduction

At Shino Real Estate ("we," "us," or "our"), founded and operated by Sally Shino, protecting the privacy and confidentiality of our high-net-worth clients, prospective buyers, and property owners is a fundamental commitment. This Privacy Policy outlines how we collect, use, store, and safeguard your personal information when you visit our website, submit valuation requests, schedule consultations, or engage with our real estate services across Chandler, Scottsdale, and the Greater Phoenix Valley.

2. Information We Collect

We may collect personal information that you voluntarily provide to us through our website tools, forms, and interactive features, including:

• Contact Details: Full name, primary email address, telephone number, and mailing address.
• Property Information: Physical property address, estimated property condition, property type, beds/baths, square footage, and timeline to sell submitted via home valuation tools.
• Financial & Preference Inputs: Household income, down payment capability, target price range, and purchase criteria provided through interactive affordability or quiz calculators.
• Appointment Scheduling Data: Selected dates, preferred consultation times, and specific real estate inquiries submitted via our online calendar booking tools.
• Automated Data: IP address, browser type, device information, and browsing interaction metrics collected via cookies and analytics to enhance user experience.

3. How We Use Your Information

Your information is handled with absolute discretion and used strictly for legitimate real estate business purposes:

• Providing customized home valuations and comparative market analysis (CMA) reports.
• Scheduling and confirming real estate consultations, property showings, and strategy calls.
• Delivering tailored property recommendations, market insights, and exclusive off-market listings.
• Managing lead tracking and client relationship management (CRM) workflows to ensure timely follow-up.
• Complying with Arizona real estate licensing regulations, equal housing standards, and legal obligations.

4. Communications & SMS/Email Consent

By submitting your telephone number or email address on our website forms, you consent to receive telephone calls, SMS/text messages, and email communications from Sally Shino and Shino Real Estate regarding real estate services, market updates, and property inquiries.

Consent to receive communications is not a condition of purchase. Message and data rates may apply. You may opt out of SMS communications at any time by replying "STOP" or unsubscribe from emails using the link provided in any marketing message.

5. Information Sharing & Disclosure

We do not sell, rent, trade, or lease your personal information to third-party advertisers or telemarketers. We share information only with trusted service providers necessary to operate our website and deliver services (such as secure CRM systems, calendar booking platforms, and valuation tools), or when required by law or judicial process.

6. Data Security

We maintain administrative, technical, and physical safeguards designed to protect your personal information against unauthorized access, loss, misuse, or alteration. However, no data transmission over the internet can be guaranteed to be 100% secure.

7. Third-Party Integrations & Links

Our website may include links or embedded widgets from third-party partners (such as IDX MLS property searches or Homebot valuation widgets). These third-party services operate independently and have their own privacy policies, which we encourage you to review.

8. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us directly: